Instapage


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Summary
Instapage is a digital marketing tool developer based in the United States of America, Poland, and Romania. This site specializes in post-click automation protocols that allow the owner of any website to enjoy a bigger convert rate through targeted advertisements. If you are looking for a tool which will help to turn visitors into customers more effectively, Instapage might hold the answer to your questions.
Features
You need the initial click to develop your marketing strategies, although if this initial click doesn’t show the user a relatable landing page is all lost. Their AdMap feature allows you to connect your marketing software to show you ad campaigns, as with that information you will be able to provide the customer with a landing page suited to their taste. Being capable of connecting your ads to your post-click experience is a game-changer.
Let’s say you manage to obtain that first click and now your potential customer is directed to landing. You can create optimized landing pages using their landing page builder. It enables building responsive sites both for web and mobile platforms with 90 different templates available, and you can do it without breaking a sweat with their Instablocks technology. Besides, your landing page will not only accurate according to the user but the will be fully customized with your brand.
Personalizing the user experience will make him feel special, as all the content the user is browsing thanks to your post-click configuration will be relevant to their needs. Instapage personalization feature allows you to set up different land-pages depending on the user experience. You will be able to provide a dynamic post-click experience that talks directly to the potential customer.
All improvement takes a trial-and-error process, and online marketing is not different in that regard. However, experimentation can take lots of time and resources but Instapage experimentation feature will help you understand how to approach your customers by tracking their behavior with heatmaps, run tests with multiple variants, share data with your marketing team, among other available options.
The collaboration feature allows the user to share securely the access to project members of the team and maximize the workflow accuracy, as all the members will be able to do real-time changes and they will be working in the latest version of work. Instapage also features an enterprise plan which is a tailor solution with a bunch of extra perks, such as the inclusion of a private manager for customer supports, the wide integration of different ecosystems, and many more perks.
User Experience
The overall user-interface experience is quite friendly and interactive to get the most out of the platform, as the workaround in the different available tools is based on the click and drag modus operandi. This means that you do not need an expert to handle the software because it is intuitive enough.
Pricing
Instapage features 14-days or 2500 visitors free trial to test around all the spec you can find in the business plan. The business plan will cost you $149, includes lots of amazing features and supports up to 30.000 visitors. If your needs exceed the 30.000 visitors mark, you will have to contact their customer support to build you a custom plan.
Conclusion
Instapage offers tons of practical solutions to turn your visitor into paying customers and is flexible enough to handle by anyone who knows how to turn on a computer. If you were looking for an effective way to improve your overall selling game, Instapage is a natural addition to your business game-plan.
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