Sumo


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Summary
Sumo is an online digital marketing tools provider that counts over 600.000 websites as their customer. This tool suite is all about building new e-mails lists, tracking down your previous customers, keeping records of your improvements, among many similar features. If you were researching for marketing which could definitely boost the performance of your site, you need to check out the Sumo toolset.
Features
The first thing to do is to grow your email list, as getting new emails enables a platform to send new advertisements. You will find tools to increase your list, such forms, popups, banners, cart casino forms, discount coupons, among other options alike.
Having lots of visitors on your site is awesome, as the increase in traffic will help you increase your sales and broaden your exposure. Nonetheless, turning visitors into customers is a completely different game, but with the advanced visitor targeting feature, you will be able to show specifics visitors the products they are looking for, closing the deal quickly.
Sumo also features complete integration with world-renowned e-mail marketing tools with options, such as Hubspot, Klaviyo, Constant Contact, MailChimp, and even SendGrid. It will display your overall process at the built-in analytics dashboard, in which you will see detailed information regarding your process and developing a strategy will be easier.
This marketing toolset is a solution for those who don’t want to install several programs, as Sumo features an all-in-one kind of deal. You will be able to offer share buttons to viralize your content, provide live chats for customers, and heat maps, among other options. Sumo also features the possibility of creating discount codes when integrated with the Shopify platform.
There are tons of clients who get to the shopping cart stage of the purchase and then abandon the whole thing. Sumo has an answer for that by offering incentives to customers in the shopping cart in order to close the deal. In addition, this site also offers to convert window shoppers into actual paying clients by sending them follow-up emails about present or upcoming promotions.
User Experience
The installation process of the toolsets feature by Sumo is incredibly simple, as it only requires you to click a few dialogs boxes and you will be ready to build up your engagement. The tools are straight forward in the configuration for all available platforms, as if you are used to working with Shopify or Wordpress you will be just like home
Pricing
Sumo features a free version of their tools to be downloaded with no credit card required, although this version has limited functionality and shows the sumo branding all over the place. The full version of the software can be acquired for $49 per month and you can save up to 20% by paying annually. In addition, you get to test the full program for one month and if it doesn’t perform the way you want, you can stick to the 30-days money-back guarantee.
Conclusion
Sumo offers an elite toolset that promises to improve your engagement and transform visits into sells. If you were looking for a boost to your marketing strategies, you should check the functionality of this software, as Sumo offers lots of impressive features.
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